A number of regular readers of this
blog (old habits die hard, so I still cannot avoid adding the usual rejoinder
“all two or three of them”) have asked me what I’ve been doing between January
and June, that has kept me away from
posting (and, prior to that, I was already in an apparently very low
productivity streak, publishing no more than one post per month since at least
August 2017). As it happens, last year I was presented with the opportunity to
teach a course on Business Ethics in a prestigious university, and I grabbed it
with both hands (and probably both feet too), as teaching is one of my
overriding vocations, and ethics is probably my foremost passion. Well,
probably I like having sex with my wife a bit more (but, alas! I have far less
control over how much of it I can have, which tends to dull it a bit), and
weightlifting would sit somehow between both in my list of preferences, but I
hope you get the idea that thinking theoretically how to live the good life,
and what the good life consists in, and sharing those thoughts with attentive
younglings, sits pretty high between my priorities. However, being the kind of
conscientious (bordering on obsessive) asshole this blog gives ample evidence I
am, taking that opportunity required me to prepare it extensively and
thoroughly, to ensure the students had an unforgettable learning experience,
one that changed their lives forever (ideally for the better). Such preparation
included extensively researching the materials to use, to ensure only top notch
texts were used.
What I quickly found is that
existing texts on the subject range between atrocious and abysmal. This may
sound a bit harsh, a bit over the top, and a bit presumptuous… but it is the
pure, unadulterated truth. Why students of economics and business
administration the world over are exposed to half-baked, poorly understood by
the authors themselves, uninterestingly presented ethical theories, in the most
cursory manner, and then given a deluge of supposedly relevant, real-life,
exciting and properly edited to highlight their ethical saliency, business
situations that are supposed to teach them how to apply sound ethical
reasoning, would probably merit a post of itself, having to do with how “social
sciences” are taught in the Anglo-Saxon tradition (dominated by the case
methodology developed in Harvard almost a century ago), how such tradition has
contaminated almost all of academia (specially in Economics and BA, you cannot
aspire to be taken seriously if you can’t throw a bunch of cases to illuminate
or illustrate or rather obfuscate whatever you are supposed to be teaching) and
how as a consequence kids leave their training without a goddamn clue about how
to think ethically (one wonders if they leave with a clue about how to think at
all, fullstop).
I thought it may be useful, for my
students and myself, to represent in a single chart how most ethical teaching
is done, versus how I thought it should be done (the “is-ought divide” would
later on figure as one of the key concepts to grasp):
As you may see, in most business
ethics textbooks, some space is given at the beginning to “describe” the main
ethical traditions (at least deontology and utilitarianism, some may also
include virtue ethics as a separate strands, but many do not even go in such
abstruse nuances). I had to put describe between quotations as, given the space
and the seriousness of the effort, it is almost impossible for even the most
brilliant student to grasp the difference between them, which may very well be
the point. The overall tone I’ve most frequently encountered is one of “guys,
we are really sorry to bother you with this mushy and dusty and clearly
irrelevant stuff… we know you are young and brilliant and enthusiastic and we
will be talking about the shenanigans at Enron corporate board soon enough, as
that is of course what excites your imagination and get your juices flowing, as
well it should, not like all this boring disquisitions… just bear with us for a
couple of pages so you can pronounce “deontology” and “utilitarianism” and that
will be more than enough”. From such half-assed understanding, they go on to
try to convey how ethical decisions may be taken (that’s the “normative” part).
Of course, with such limited resources it is almost impossible to set a
framework that makes the whole endeavor understandable: why should executives
act ethically in the first place? The answer given, at best, is that acting
“ethically” happens, almost miraculously, to be good for the business (some
out-of-context appeal to Smith’s “hidden hand” is common at this point).
What if there is a situation in
which acting “good” (according to some tradition) and acting in profit
maximizing ways are clearly in conflict? Your average business ethics book has
no answer to such case, other than saying the conflict can only be apparent,
and that if we take everything in consideration (reputational damage, possible
fines, loss of trust from stakeholders and whatnot) both ends cannot conflict.
Well, of course they can! And indeed they do conflict!(and negating it happens
to incense me, being such a dishonest and blatant violation of logic and
historical example) but of course an author with a limited ethical
understanding wouldn’t even be able to articulate why lying to the students
about such possibility is, in the first place… unethical!
I’ll leave apart the infuriating
fact that a “normative ethic” is a redundant concept, and that trying to give a
semblance of respectability to a disjointed set of loose observations and
biased (when not downright manipulative) recommendations by labelling them
“descriptive ethics” is an oxymoron (I’ve equated it in other posts to
attempting to create a “normative physics” or a “normative chemistry” to try to
determine if it is good or bad that particles with opposite electrical charges
attract each other, or that acids and alkalis react). But there is where the
heart of the authors really lies, and to such quixotic (or rather, Sancho Panzic)
enterprise they devote between 80 and 90% of their tracts. To painstakingly
describe a random amount of (almost uncountable) decisions economic actors
(from every walk of life) may face, and how such decisions have “ethical
implications”, and how those implications should be weighed against each other.
Sometimes they even circle back to their limp and incoherent definition of the
traditions to bring them to bear in the analysis, almost apologizing for
demanding such mental effort from their readers (as using words composed by
more than five syllables is considered highly suspect, if not an outright
hostile move in academic circles). But again, without a clear, forceful
understanding of what the end goal of life is, or how a life well lived should
look like, any attempt at discussion of the presented cases is wont to be an
exercise in futility and equivocation. Indeed, in their attempt not to sound
too judgmental (how old-fashioned would that be! How uncool!) they end up
endorsing almost any imaginable outcome of the decision they present the
student with, advocating for any possible side, and recommending every possible
course of action short of outright violating the law.
In a sense, the authors are simply
the all-too-expectable product of their society (which, let us not forget, is
also ours), a society that leaves no space for values (other than the
maximization of pleasure and the minimization of pain) or for any kind of
transcendence. And as values require traditions that embed and explain and
justify them, our society, under its own contingent dominant reason (a dominant
reason that, like any other society before it, it tends to present as the only
viable one, directly derived from reason itself and human nature), rejects all
those traditions, ethical or otherwise, as so much deadweight to be cast aside
and abandoned in the way to untrammeled individual (and individualistic)
self-actualization and self-realization. A self-actualization and
self-realization that requires their pursuers to admit they are mere lumps of matter,
as free as a falling stone in a powerful gravitational field, mere profit
maximizers programmed by evolution since the moment of their birth to blindly
follow a predetermined set of behaviors that, in our time and place, impel them
to seek the highest possible status by consuming as much as possible of
high-prestige brands.
As any reader of this blog already
knows (I can almost see your eyes rolling back whilst thinking “oh, no, here he
goes again”), I happen to think all of that is hogwash, buying expensive
thingies does not a good life make, you are only as unfree, or as determined,
as you allow the dominant reason to make you, and the first step in liberating
yourself from the yoke of such anti-humane, desiderative reason, is to
recognize its origins and the interests it serves. Which leads me to how ethics
should be taught: starting with a
wide understanding of the kind of creature that formulates it (human beings),
an understanding that requires accumulating knowledges from many fields (fields
that in time of Kant were grouped under the common label “philosophical
anthropology”, which has fallen mightily out of fashion): what people of
different ages thought that reality was composed of (ontology), how, based on
that ontology, they thought their own minds functioned, and could be trained
and motivated to function even better. How such collective set of beliefs
shaped their social relations and what they could produce together. How from
that level of production they could compete with other neighboring societies
with a different set of beliefs, motivations and institutions, giving shape to
what we know as human history.
And only when you have a working
understanding of all that subjacent material does it make sense to turn your
attention to how they proposed to answer the question of how the good life
looked like, and how best to pursue it (both individually and as members of a
social group), the description of how such answers were arrived at, and what
particular form they took being the teaching of ethical traditions that should
be at the core of nay ethics book, as the training tool to make the mind better
at ethical thinking is honing its understanding of how different ages and
persons have indeed reasoned ethically when answering their own dilemmas and
challenges. I like to use the analogy of weight training, as it is the
simplest, better understood method of developing capabilities we are not born
with: by judiciously applying a gradually increasing stress to certain muscles
we make those muscles grow stronger. By making our mind mull and ponder and
consider and weigh the ideas of the great thinkers of the past we male our mind
grow more capable of developing ideas of its own, and to apply them
successfully to the circumstances it finds itself into.
So, on top of that deep,
foundational understanding of what makes humans tick (the anthropology part)
and of that rich, nuanced description of the answers about how to live that the
most brilliant thinkers of our civilizational unit have given, and only after
such foundations have been securely laid, does it make sense to discuss how
they may apply in a specifically business context. Trying to jump to the
business “application” without a proper foundation is a way of cheating the
students, making them (falsely, as so many recent examples of corporate
misbehavior attest) believe they have a developed capability they lack, and are
able to apply judgments that will in the end fail them.
All of which is to say, as all the
materials I reviewed were essentially crap (under my unduly harsh, critical,
old-fashioned, elitist, grumpy, unreasonably demanding, curmudgeonly,
misanthropic, arrogant, obstreperous, haughty, suspicious and idiosyncratic
opinion) I decided I had to write my own book on ethics, following the structure
I highlighted on the left of the graphic. A short tract, oriented to university
students, although highly competent ones (I would be teaching in a postgrad,
after all, a master in international management), so no holding back on the
rich vocabulary or the convoluted conceptual structures presented. Something
short, as in these harried times who has time for those majestic, sophisticated
university texts of the past. I aimed originally at something around 100 pages/
50,000 words. Short and to the point, or, like my lifting straps “short &
sweet”. I started around October last year, but as those of you that have
written a book surely are familiar with, one thought led to another, every idea
required a bit more exploration and clarification, entire currents had to be
added (you cannot leave the stoics out of an ethics treatise! Nor the cynics!
If you present Nietzsche you have to first introduce Schopenhauer… I’m sure you
get the point) and soon I was strenuously fighting to have at least half the
materials ready as the beginning of the classes was fast approaching, and I had
only a third of the whole thing (which I had to complement with
well-thought-out cases, plus group dynamics, plus supporting materials). So no
much time for blogging. On the other hand, I’ll remind my kind, patient and
entirely non-paying readers that I do this mainly to improve my writing skills
(you know the whole “practice makes perfect” shtick), and frankly, for the past
six months it’s not writing practice what I’ve lacked (Jeez, some days I even
had to forgo training if I wanted to have enough pages to give my students to
read! There are very few instances on this Earth of things I would accept to
prioritize over moving a loaded bar for a predefined number of sets and reps).
So that’s the explanation for my
much reduced output these last months. Towards the end of May I finished the
whole book, one I am mighty proud of, by the way (on whose contents I intend to
use extensively in this blog), and am currently looking for an editor to
publish it (which will probably require a load of extra work to make it
half-readable, I know). In my next post (you probably saw this one coming) I’ll
share with my devoted readership the main results I reached. I’ll close this
post summarizing the unavoidable conclusion I extracted from my deep diving in
the existing literature on business ethics: the whole field is a dishonest
mess, an oxymoron lacking a moral compass, lacking a faith in the very
possibility of its own internal coherence and external relevance, shot with
consequentialist thinking through and through, it sees actions, beliefs, people
itself as “resources” to be substituted for one another if a different mix may
produce additional output of the only currency it recognizes which, of course,
is not “the good life”, or a life well lived as understood internally by a
free, rational agent, but the ability to purchase more material goods.
And it cannot lose time considering
such abstract question as what the good life for a rational agent may be because
it has no concept of what such agent would look like, to begin with, or what it
should desire or how it makes sense to act on those desires. Although it is not
entirely true the discipline does not rely (implicitly, as it happens) on those
concepts. It assumes them from the zeitgeist, it receives them uncritically
from the age’s dominant reason (that tells its teachers that the only
intelligible goal of life is to feel the maximum pleasure, the only thing that
gives pleasure is to have more social status than your neighbor, and the only
measure of status is the amount of money you have at your disposal at any given
moment). Business Ethics as I’ve found it explained and taught accepts
enthusiastically such crappy ideological package, and is an essential component
in its transmittal to the new generations. That’s why it has to be fought
against, tooth and nail, with every last atom of strength of every well-meaning
person.